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Picateers raises $6.6 million in second round of funding funding

September 16th, 2008 by Rick · No Comments · Info, Interesting Stuff

Picateers, San Mateo, Calif., has raised $6.6 million in a second round of funding to continue volunteer-based programs run by parents in the school portrait market, reports VentureBeat. The company uses a web-based approach to the school portrait business by recruiting parents to use their own digital cameras to shoot portraits of kids. The volunteers then upload photos to the Picateers website. There, the kids’ parents can view photos, select the ones they want to print, and then pick up the photos later on at the school, says the article.

  Dan Levin, a former senior vice president at Intuit, joined as Picateers chief executive a month ago. He replaces Larry Jacobs, co-founder, who is still with the company. The company launched last fall and now has more than 100 schools participating. Levin said the company will use the money to expand its team of 16 employees and ramp up marketing, says the article.

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