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PMA, Jackson, Mich., released the Monthly Printing and Camera Trends Report covering highlights and overviews through February by PMA Marketing Research. The report covers digital print volume, digital printing share — detail, and digital printing share — channel trends. The report also includes data provided by NPD Group Inc. detailing overall camera sales, analog, one-time-use, and digital camera sales.

  The volume of prints made from digital-still camera images increased by 25 percent in February, according the report. Online ordering activity grew at a rate of 51 percent and printing volumes at retail minilabs and instant kiosks grew 20 percent and 35 percent, respectively.

  The retail channel accounted for a total of 48.8 percent of prints made in February 2008, with 14.9 percent of the prints made instantly by consumers on a kiosk. Another 23 percent of prints were sent from a kiosk/ordering station to a minilab for printing.

  Overall demand for film and digital cameras increased 16 percent in February. Digital camera sales have increased 17.3 percent, and sales of 35mm cameras declined 38.8 percent.